Midsummer Festival

The Holdrege Area Chamber of Commerce cultivates a positive, optimistic culture through leadership-developing initiatives that bring businesses and citizens together to embrace the greater Holdrege area, its traditions, and growth opportunities.

The Midsummer Festival celebrates the area’s Swedish immigrant roots with a weekend of family and fun activities. You can enjoy live music, a parade, vendors, contests, food trucks and games for all.

Mayor's Proclamation & Prayer Kickoff

Official Midsummer Proclamation, Prayer, Hot Dogs, Ice Cream Floats, & more!
June 18 | 6PM - 7:30PM
Phelps County Courthouse

Midsummer Sunset Concert

$10 Ticket Grants Access To Live Music by Diamond Empire Band, Beer Garden, Food/Treat Trucks
June 19 | 5PM - 11:30PM
Register as a Food/Treat Vendor Here!

Buy Tickets Now!

Grand Parade

One of Central Nebraska's Biggest Parades! (80+ Floats in 2025)
June 20 | 10AM
Pre-register or show up the day of!
Free for all!
Click Here for the Map!

Pre-Register Now!

Street Market

40+ Vendors including crafts, food, treats, and more!
Heartland Cruisers Car Show
Eagle Riders Motorcycle Show
June 20 | 11AM - 3PM
Downtown Holdrege

Midsummer Kids' Zone

Inflatables, Games, and Activities for all ages!
Balloon Animals
Face Painters
June 20 | 11AM - 3PM
Phelps County Courthouse

2026 Schedule of Events

Thursday, June 18
6pm-7:30pm	Mayor's Proclamation & Prayer Kickoff Phelps County Courthouse FREE Hot Dogs, Inflatables, and more! Official Midsummer Proclamation by Holdrege Mayor Jim Liffrig Hosted by New Life Church Prayer by Russell Henderson, Campus Pastor at Holdrege New Life Church Floats provided by Phelps County Community Foundation June 18 \| 6PM - 7:30PM

Friday, June 19
8am	Midsummer Pickleball Tournament Hosted by The Don Sjogren Community YMCA Holdrege North Park Tennis Courts Register in person at the YMCA or by phone at 308-995-4050
Noon (12pm)	Svenska Lunch, Swedish King & Queen Crowning Phelps County Senior Center Tickets $6 per person, must be purchased in advance
1pm-8pm	Free swimming Holdrege City Swimming Pool
3pm-6pm	Kids Activities Hosted by The Don Sjogren Community YMCA The Don Sjogren Community YMCA IDEAL for elementary school-age kids!
5:30pm	Phelps County Sports Wall of Honor Dinner & Ceremony Nebraska Prairie Museum Free will donation Ceremony at 6:30pm
5pm-Midnight	Sunset Concert 5th & West Avenue (In case of inclement weather, the concert will be moved to the City Auditorium) 5pm-12am: Beer garden serviced by JB's Bar & Grill. (Ticket includes access to Beer Garden and Food Trucks) 9pm-12am: Live Music by the Diamond Empire Band! Tickets: $10 Buy Your Tickets Now! (Call the Chamber for a Duster Alumni Discount!)

Saturday, June 20
7:30am	Silver Run Hosted by The Don Sjogren Community YMCA
7:30am-9am	Tre Kronor Scandinavian Society Swedish Breakfast Phelps County Senior Center Free Will Donation
9am	Grand Parade Lineup Pre-Registration recommended, but not required
8am-12pm	Heartland Cruisers Car Show Registration Phelps County Courthouse 3pm: Awards Contact: Mike Sisson, 308-991-1746
8am-12pm	Holdrege Eagle Riders Motorcycle Show Registration Phelps County Courthouse 3pm: Awards Contact: Sam Bray 308-991-2226
8:30am	Holdrege Public Schools Golf Tournament Holdrege Country Club
10am	Grand Parade Theme: "From Sweden to America" Pre-Registration recommended, but not required Click Here for the Map!
11am-3pm	Street Market 40+ Vendors: Craft Vendors, Artists, Food Trucks, Treat Trucks, and more! Register as a vendor here!
11am-3pm	Kids' Zone Bounce houses, Kids' Games, Balloon Animals, face painting, and more!
12pm	Parade winners announced Awards announced on Holdrege Area Chamber of Commerce Facebook Live.
1pm-8pm	Free swimming Holdrege City Swimming Pool
1pm-3pm	Ice Cream & Pie Social Phelps County Senior Center

Midsummer Presenting Sponsor

2026 Midsummer Festival Naming Sponsors

Turner Body Rudys 4 States White Auto Glass logos

Phelps Memorial Health Center Phelps Medical Group logos

“We appreciate the marketing opportunities available to us through the [Holdrege Area] Chamber… to keep the community informed of happenings.”

“Being a member of the Chamber links you to the community and helps outside businesses get connected.”

“[embecta] brings people into town from a wide area and it helps bring money into the community. [The Holdrege Area Chamber] gives back to us just as much as we give back to them.”

“I’ve met a lot of people at Chamber events and have received a lot of great contacts that we’ve been able to do partnered events with later on.”

“[The Holdrege Area Chamber of Commerce] definitely works hard to make sure their members are successful in their business ventures.”